The Martial Arts Teachers' Association The World's Largest Association for Martial Arts Marketing and School Management

Our new Martial Arts Greeting Cards program (powered by SendOutCards) is a highly effective marketing service that can help you generate more referrals and keep better relationships with your customer. In under 60 seconds they allow you to send a printed greeting card with your customized message to your students, prospects, and important contacts. They print it, stuff it, and mail it all for less than a third of what a greeting card costs at the store. I've found SendOutCards to be the best way to stay in touch with my contacts and build new referrals from them in a painless way.

Some of the benefits that I'll touch on in this article include: Getting more referrals, Building lasting relationships, Easily remembering to stay in touch, and appreciation as the key to success.

Get More Referrals

The easiest and most profitable way to grow your school is to get more referrals. Referrals are easier to close. Most school owners don't get the referrals they need because they lack an automated system to generate them. SendOutCards is a great way to do it.

It's harder than ever to reach prospects once they've contacted your school. With caller ID, email SPAM, people have all kinds of ways to block your message. SendOutCards breaks through the blocks by delivering a personal greeting card customized with your message and images. Nothing, and I mean nothing has worked better for me with MATA, MATA Masters, my speaking and media gigs.

Everyone is touched by a personal card. SendOutCards makes it super easy because:

1. You never touch the card. They are on the master website

2. You type the message or paste it in, but it looks just like you hand wrote it.

3. You can include a great gift with the card.

4. They write it, stuff it, address it, and send it for about 40-cents plus postage (about 44-cents)

  Did I mention the gifts? SendOutCards not only sends the card, they let you add bonus gifts. I love their gourmet treats and usually attach some brownies, chocolate chip cookies, or chocolate covered pretzels with each card. Talk about a way to make an impression! When was the last time you received a get well soon card with a couple of delicious brownies from anyone when you were down and out with the flu?

  Using SendOutCards can help you make these lasting impressions and not only will you earn a student for life, they'll tell their friends and colleagues about the surprise gesture! The best part is that the entire process takes under a minute of my time to complete!

Your Network = Your Networth

Another challenge I faced was finding ways to stay in touch with people who could be important to my business. Whether it's a media personality, a fighter, or anyone who we'd like to maintain a relationship with, we all have these centers of influence that we need to stay in touch with - but how can we do it?

What I like to do is create a Google News Alert for the person's name and company so I get updated whenever they make the media, issue a press release, or get featured on a website. I take that opportunity to then send them a congratulations card and gift. It's been a great way to stay in touch and gives me a reason to contact them. It also keeps them thinking about me for new opportunities that might be relevant to my business.

Easy Tools to Help You Remember

Want to send a card to celebrate a students' birthday? How about the anniversary date of when they first joined your school? If you only have a handful of clients then it's an easy task but what about if you have hundreds of them? With SendOutCards, you will receive the following to make it easier for you:

Online Contact Manager where you can store names, addresses, phone numbers, birthdates and other key information about everyone you know.

Online Calendar and Reminder system that will never let you forget birthdays or other special occasions that your people have.

Online Greeting Card Catalog with over 2000 greeting cards to choose from. You select and write your message; SendOutCards prints, stuffs and sends in the mail for you.

Appreciation Is the Key to Success

William James once said: "The deepest principle in human nature is the craving to be appreciated." Notice the strong language he used. He said the CRAVING to be appreciated. When was the last time you told your employee that they did a great job, or your wife or husband that you love them, or your friend that you appreciate your friendship, or your customer that you appreciate their business? Remember, we as human beings crave appreciation. When we show it, people will respond to us in the most positive ways possible.

Everyone has promptings to do these things but we seldom act on those promptings... The difference between success and failure in your life will depend on your ability to act on the promptings of sharing kind words or deeds and showing your appreciation.

There have been numerous studies in human development that suggest it is easier to express ourselves in writing versus in words. SendOutCards gives you the tool to respond to your promptings instantly by expressing your appreciation in writing. And the best part, you can do it in seconds.

With today's technology, you can implement simple rules that will make a significant impact in your personal and professional life. You will be able to make a big difference for good in the lives of everyone you associate with. You will be remembered as someone who remembers and can create and maintain lasting relationships, personally and professionally.

Learn More About SendOutCards